About
I blend aesthetics with functionality.
Visual Maestro, a.k.a. Senna. A UI/UX designer inspired by human interactions and nature.
The short version
From computer science to design
Hi everyone, I’m Visual Maestro, a.k.a. Senna. My name is Avisenna Abdillah Prono, and I’m a UI/UX designer with 3+ years of experience.
I studied at Binus University for a bachelor’s degree in Computer Science and Management. After years at university, I followed my interest in digital design and joined Purwadhika Digital Technology School to sharpen my skills.
I also have work experience at PT Telkom Indonesia Tbk, where I spent one year as a CX and CED strategist.
With my skills in management and design, I can help you grow your business: I research what your business needs, then design possible solutions for it.
In my work I strive to blend aesthetics with functionality, ensuring that every design not only looks great but also serves its purpose effectively.
Where I learned, and where I worked
Binus University
Bachelor’s degree in Computer Science and Management.
Purwadhika Digital Technology School
Where I took my interest in digital design further.
PT Telkom Indonesia Tbk
CX and CED strategist for one year.
UI/UX designer
3+ years of experience designing and researching digital products.
How I work, with a project you can check
Research first, structure second, design last. Here is what that looked like on Fitground.
Understand
- Interviews with a FitHub manager and a front-desk admin
- Comparison of GymForce and RedGits
- Persona for the admin
Structure
- Site maps for admin and manager
- User flows for each key task
- Wireframes before any colour
Design
- Type, colour and component system
- 12 high-fidelity desktop screens
- Admin and manager dashboards
Tools and working style
Figma
Interface design and prototyping
Balsamiq
Low-fidelity wireframes
Whimsical
Flows and mind maps
Visual Paradigm
Diagrams and modelling
…and more, depending on what the project needs.